When the cannabis market was first developing, and companies were scrambling to create their own branding, it seemed that everyone had a plan for a “white label” version of their product.
There are many benefits to creating your own white label products, from cutting costs on packaging to creating a more standardized brand image. However, with so many cannabis companies moving in this direction, there has also been an increase in subpar manufacturers who don’t have the best interests of their customers in mind.
When choosing a white label CBD manufacturer, there are several things you should look for to ensure you get the highest quality product at an affordable price. They include:
1. Established Track Record
The best place to start when selecting a manufacturer for your white label CBD products is to find a company with a track record that extends further back than the date when you first started shopping around for a manufacturer.
While it is impossible to know anyone’s exact production methods at the time of your first contact, the brand’s overall track record will give you a good idea of what to expect when it comes to quality, consistency, and service.
As a rule of thumb, look for a company with a track record of at least two or three years. This should give you enough information to determine whether a company is legitimate or if it is just taking advantage of current CBD trends to make a quick buck.
2. Good Reputation
When it comes to selecting a manufacturer for your white label CBD products, it is important to go beyond just the length of time that a company has been in business.
You should also look into how customers feel about the company, both online and in person. This can be done through a few different methods, but the easiest way to determine how a company is perceived in the marketplace is to search for the company on review sites such as Amazon, Better Business Bureau, or Trustpilot.
You can also do an online search for the company’s name and see what comes up. If there are any articles about the company that are negative, you might want to look into them further because they could be warning signs of issues to come.
3. Standardized Testing And Purity
One of the most important factors to look for when selecting a manufacturer for your white label CBD products is that they have standardized testing procedures in place. This means that all batches of raw material are tested by an independent third party, and that the results of those tests are published.
It is important to note that testing is not a one-time thing. It is a process that should happen every time a new batch of raw material is purchased to ensure that the manufacturing process remains consistent.
4. Responsible Manufacturing Practices
Another important factor to consider when selecting a manufacturer for your white label CBD products is whether the company employs responsible manufacturing practices.
There are several ways to determine this, but the first and easiest way is to ask the company. Part of the due diligence process of selecting a manufacturer should involve getting in touch with the company and asking them about their manufacturing practices.
You should ask them about the type of equipment they use to extract CBD, their cleaning and sanitation procedures, their employee training procedures, the source of their raw materials, the shelf life of their products, and anything else that comes to mind.
Choosing a white label CBD manufacturer is not a task that should be taken lightly. You are entrusting the manufacturer with your brand’s reputation, and that is not something that can be undone.
It is important to select a manufacturer wisely so that you can rest easy knowing that you made a smart decision and that your customers are receiving a high-quality product that meets or exceeds their expectations.
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