5 Reasons Why Rental Prices are Rising Through The Roof

Are you a renter struggling to keep up with the skyrocketing cost of housing? You’re not alone. Across the globe, rental prices are rising through the roof, leaving many tenants feeling frustrated and financially strained. 

In this article, we’ll explore the top five reasons behind this increase and how they impact the housing market. From high demand and limited supply to increasing construction costs and low-interest rates, we’ll break down the contributing factors. Whether you’re a renter, landlord, or simply interested in understanding this issue, keep reading to learn more.

Reasons for Rise in Rental Prices

  • High demand for rental properties:

Many millennials and Gen Z are delaying homeownership and choosing to rent instead, mainly due to high home prices, student loan debts, and the need for flexibility in their living arrangements. 

Also, the trend of people moving to cities and urban areas for better job opportunities, cultural experiences, and access to amenities has also contributed to the surge in demand for rental properties. As a result, there is now fierce competition among people looking for available units. In light of this surge, 2024’s best renters coverage by Joy Wallet offers peace of mind amidst the rental frenzy, providing comprehensive protection for tenants in today’s competitive market.

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Contributing factors to the demand:

  • Economic uncertainty
  • Remote work arrangements
  • Increasing population
  • Rise in single-person households
  • Lack of affordable housing options
  • High home prices
  • Lifestyle changes
Effects on rental prices:
  • Landlords charge higher rents due to competition for available units
  • Renters may have to pay more for desirable locations/property
  • Rental prices in some areas have increased by more than 10% in a year
  • Rising costs make it difficult for many renters to keep up.

The increasing cost of construction

The cost of construction has been on the rise, contributing to the overall increase in rental prices. The rising cost of construction affects developers and builders, who must cover their costs by charging higher rents. Additionally, these costs are often passed down to renters in the form of higher rental prices

Contributing factors to the increasing cost:

The increasing cost of construction is due to several factors:

  • Shortage of skilled labor
  • Rising material costs
  • Expensive land and permits
  • Tariffs and supply chain disruptions lead to increased material costs
  • Land and permit expenses surging in many regions.

Effects on rental prices:

High construction costs lead to higher rental prices, especially in areas with high rental demand. Developers may build higher-end properties to justify higher rents, worsening the shortage of affordable rental housing. Building materials costs, including lumber, have surged over 300% since April 2020, significantly increasing the cost of constructing new rental properties and contributing to the rise in rental prices.

  • Inflation

Inflation is the rate at which the general price level of goods and services is increasing over time. Inflation affects the economy in several ways, including affecting the purchasing power of money, increasing the cost of borrowing, and driving up prices of goods and services. Inflation is also relevant to rental prices, as it can contribute to an increase in the cost of living, making it more expensive for landlords to maintain their properties.

Contributing factors to inflation:

Supply chain disruptions have led to shortages of goods and services, driving up prices. Finally, government stimulus programs, such as those aimed at providing relief during the pandemic, have also caused an increase in the money supply, which can also contribute to inflation.

Effects on rental prices:

Inflation affects rental prices by forcing landlords to charge higher rents to cover costs, including higher material and labor costs. It may also lead to higher interest rates for borrowing money, making it more expensive to purchase and maintain rental properties. Inflation contributes to the overall increase in rental housing costs, particularly in areas with high demand.

  • Low-Interest Rates

Low-interest rates are also contributing to the rise in rental prices. When interest rates are low, it’s cheaper for investors to borrow money to purchase rental properties, which can lead to an increase in demand and competition for available units.

Factors contributing to low-interest rates include:

  • Monetary policy
  • Government intervention
  • Global economic trends

Central banks can lower interest rates to stimulate economic growth, while governments may introduce policies to make borrowing more affordable. Global economic trends, such as low inflation and slower economic growth, can also lead to lower interest rates.

Effects on rental prices:

Low-interest rates can drive up demand for rental properties, leading to higher competition and higher rental prices. They can also make it easier for landlords to finance the purchase and maintenance of rental properties, which may lead to an increase in supply. However, this increase in supply may not be enough to meet the high demand, resulting in higher rental prices.

  • Limited Supply of Rental Properties

The limited supply of rental properties is another factor contributing to the rise in rental prices. This is particularly evident in urban areas where space is limited and the cost of new construction is high. The lack of new construction is leading to a shortage of available rental units, driving up rental prices.

Contributing factors to the limited supply:

Factors contributing to the limited supply of rental properties include:

  • Zoning laws and regulations
  • Land scarcity and high land prices
  • Limited access to financing
  • Labor shortages
  • Difficulty obtaining permits and approvals
Effects on rental prices:

The limited supply of rental properties leads to higher rental prices as landlords can charge more due to the high demand and limited availability of units. It also makes it challenging for renters to find affordable housing in desirable locations, leading to financial strain and potential displacement.


Rental prices are rising due to a combination of factors, including high demand, increasing construction costs, inflation, low-interest rates, and limited supply. As the rental market continues to evolve, it’s crucial for policymakers, landlords, and renters to understand these contributing factors and work toward solutions to address them. Without effective solutions, the rental crisis will continue to negatively impact renters, landlords, and the overall housing market.

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