Environmental, Social and Governance: How To Get Started In Ethical Investing


Investors are increasingly seeking opportunities that align with their values, support companies that align with their values, and promote positive impact in the communities in which they live and work.

One such sector where investors are becoming more sensitive involves environmental, social, and governance (ESG). ESG investing is a subset of sustainable investing that focuses on examining a company’s social and environmental practices and impact in order to determine if that investment aligns with the investor’s goals.

While there is no standard definition of ESG investing, it generally involves taking an in-depth look at a company’s risk profile and management practices, as well as its social, environmental, and governance (SEO) performance.

This article lists everything you need to know about investing in environmental, social, and governance risks, including how you can get started, and how you can find good ESG investment opportunities.

What Is ESG Investing?

ESG investing is a subset of sustainable, ethical investing. It’s important to note that ESG investing isn’t an investment strategy, but rather an area of focus for investors. This means that in addition to traditional investment strategies, ESG investors will also be looking for investments with low risk and positive social and environmental impact.

In many ways, ESG investing is similar to socially responsible investing (SRI). The main difference between the two is that SRI typically only includes environmental and social issues in the analysis whereas ESG investing tends to include governance considerations as well.

Investors should keep in mind that ESG isn’t a one-size-fits-all approach. When assessing whether or not it’s a good fit, investors should consider:

  • Their personal values and beliefs
  • Their financial goals
  • Their risk tolerance
  • The length of time they plan on holding their investment
  • The size of their portfolio
  • How much they can afford to invest

As with any type of investment strategy, there are tradeoffs and risks that come with ESG investing. For example, ESG investments may have lower returns than traditional investments because companies may choose not to prioritize profit if it goes against company values or benefits society more broadly.

That being said, ESG investing provides an opportunity for investors to put their capital towards companies that align with their values and support them in making a positive impact in the communities where they live and work.

How To Contribute to ESG Investing

Investors looking to contribute to ESG investing have a number of options. One way, for example, is by engaging in shareowner voting on the issues that matter to them.

Shareowner voting gives investors the power to vote on corporate policies that affect ESG issues like diversity and community engagement. Another option is by engaging in shareholder activism. This means investing in a company with the goal of influencing change or bettering its social or environmental impact.

Shareholder activism can be done by raising funds through crowdfunding platforms like Fundrise, then using those funds to place pressure on companies with undervalued stocks by making a tender offer or buying shares on the open market (to take control).

You can also engage in shareholder activism through an organization like Green America’s Green Business Network, which encourages investors to use their capital as part of their advocacy for environmental causes.

Which Stocks Make Good ESG Investments?

Investing in stocks of companies with strong ESG practices and commitment can be a great way to align your investment with your values. The best way to start is by researching the companies in which you’re interested.

Look for companies that have a proven positive impact on the environment, community, employees, or customers, for example. Once you’ve identified potential targets, research each company using publicly available information like annual reports and SEC filings.

You should also check out organizations like Morningstar that provide access to company data and social responsibility ratings based on criteria such as environmental impact, employee relations, and human rights records.

It may take some time to learn about the different strategies in ESG investing but once you establish your own strategy it will be well worth the time invested!

How To Find ESG Investing Opportunities

One of the best ways to find ESG investing opportunities is to search for funds that are tailored specifically to your values. To find these funds, you’ll need to research the fund or an individual company that offers them.

There are also some online resources that can help investors find companies related to their values. One of these resources is GoodGuide, which rates companies on the basis of their environmental, social, and governance performance. The ratings are based on a number of factors, from chemical management and human rights considerations to product safety and more. You can also look for companies that have been screened for ESG issues by going through sector reports or by finding out about a company’s sustainability practices before investing in it.

This approach can be combined with traditional equity research methods that examine how the company will perform financially in order to derive the value of the investment. In some cases, investors may choose to invest only in companies that are environmentally sustainable or have a high score on the Human Rights Campaign index. Another factor to consider is the company’s financial status. However, this can become a tad difficult for an investor to monitor their portfolio for overall financial health if they are focused on one sector or individual stocks.

These types of investments can also produce less stable returns due to market fluctuations than other types of investments. Risk management is also an important factor when considering ESG investing. For example, some investors may not want to invest in a company that produces tobacco because of the high risk for contracting cancer or other diseases related to smoking. Other investors might avoid companies that produce fossil fuels because of the environmental risks associated with carbon emissions that contribute to climate change.

Governance and Reputational Factors to Consider When Investing

When considering ESG investments, it’s important to take a look at the governance and reputational factors of the company.

The first thing you should do is take a close look at the board of directors, as well as the company’s compliance track record. A company that has good compliance policies will be less likely to experience an event like an accounting scandal or a CEO leaving.

Additionally, it’s important to consider how transparent the company is with its investors and what the company does to communicate with stakeholders. You want to make sure they are communicating in a way that aligns with your values by making information accessible and understandable.

Social and Environmental Factors to Consider When Investing

ESG investing has a number of social and environmental factors to consider when making an investment. Some ESG factors that may be relevant to your investment decisions include:

  • Environmental performance, including greenhouse gas emissions and recycling rates
  • Socially responsible practices, like diversity and equal opportunity
  • Governance practices, such as board composition.

Environmental performance is one of the most important ESG factors for investors. In fact, a research published by Yale University found that companies with high sustainable ratings were more profitable on average than those with low sustainable ratings. It is important to note that these high sustainable companies had lower returns on equity (ROE) than their peers with low sustainability ratings.

The study also found that the difference in ROE was not statistically significant and that many companies are not living up to their sustainability goals, because they are leaving money on the table by underperforming in areas like renewable energy adoption or waste management.

To get started with environmental, social and governance investing, find out if your investment advisor is certified in sustainable investments or ask them about their ESG practices.

Important Questions To Ask When Screening for ESG Investing Opportunities

ESG investing is about more than just screening for companies that are “green.” It’s about creating a sustainable future for your portfolio and the communities where you live and work. To ensure you’re making good ESG investments, it’s important to ask yourself three key questions before you commit your money:

– What do I want my money to be doing while it’s invested?

– What values do I have?

– How will this investment affect my community?

By answering these questions, not only can you create an asset allocation strategy, but you’ll gain a sense of accountability in the process. With ESG investing, it’s not just about being a consumer but being a responsible investor as well.

In Summary

ESG investing is becoming a more prominent part of the investment landscape, as more and more investors look to understand different risk factors and weigh them against potential returns. Investors who identify with an ESG focus may see investing in companies as a way to leverage their capital as well as the companies they invest in to make a positive impact.

All in all, ESG investing can be a great way to invest in companies that you believe in, that align with your values, and you can build your wealth while doing good.

Interesting Related Article: “What is responsible investment?