Getting Your Feet Wet as a Logistics Entrepreneur

It is hard to ignore how quickly the logistics industry has exploded and how necessary it is. Especially as more and more consumerism lean towards digital platforms, transportation companies are popping up everywhere. In the business world, right now is typically the timeline on which people expect their products to be delivered to them, but what is not as obvious is everything that goes into making that happen, or even just attempting to. If you are considering getting a piece of this action and starting your own transportation-based business, there are a few things that you should consider as you draft up your business plan.


There are so many rules and compliance-based processes within this industry and working within them can be tough when your business is basically made up of all moving parts. Things that a beginner probably does not even know to think about like limitations on miles or hours a driver can work, or the purpose of a weight station and why you cannot bypass them are both great examples. Here is where you might consider either brining on a compliance manager full time to focus exclusively on this division, or at the minimum hiring a consultant to work you through the intricacies as you get going. The thing with compliance, is that it is so layered, falling in and out can be both easy, and difficult, depending on the category. And unfortunately, some of the penalties you may face as a result of falling out of compliance can halt your operations pretty immediately, and sometimes for an indefinite period.


To say that it is obvious that you need to know where your vehicles and products are at, at all times is an understatement, but you would be surprised to learn just how many transportation startups do not invest in this enough, or at all. You can utilize vehicle telematics for technology that goes beyond GPS tracking. Advanced fleet telematics can propel your company forward at an alarming rate. Once you have mastered the art of using this data to streamline processes and increase efficiency you will really stand out from those companies who decided to overlook opportunities to use technology and tracking for their fleet.


Along the same lines as compliance, an emphasis on safety is simply not an option. Arguably one of the most dangerous industries, logistics and transportation entrepreneurs have both a professional, and moral obligation to be sure that they have set their team up for the highest level of safety. This will take on many forms. Initial training is of course necessary, but ongoing sessions, open communication with you team about what they need in the field, and routine vehicle maintenance are all also essential. Especially in a scenario where you, as the boss, are not out in the field doing what you are asking your employees to do, an emphasis on safety can unite all departments and help your road crew understand that their wellbeing ranks higher than corporate agenda or profitability.

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