Are you a startup company founder that is growing and becoming more successful every day? That’s, fantastic! Only about 10 percent of startups actually make it. There are a lot of challenges that entrepreneurs need to be aware of when their new company is in the initial growth stage.
Growing is every startup company’s goal, but if you don’t know how to handle the growth, your nascent business is susceptible to failure. Growth means delegating, decision-making, scaling, learning, and taking risks.
As a growing business, you are going to work on scaling your company. Scaling is a company’s ability to increase its sales while maintaining or increasing efficiency at the same time. In other words, if your business gains 3 more clients, but requires you to hire more people to meet customers’ needs, you are not running the business efficiently.
Scaling is a growing pain that is critical for your success. You just need to push through the challenges and create solutions that will get you through the scaling phase. Growth is a good thing of course; you just need to know how to handle the workload of that expansion. Scaling too soon when you are a startup can also be a bad thing. It could be the kiss of death for your company. According to some studies, about 70 percent of startups scale too early.
You’re Still Learning
If your startup is growing healthily and all looks promising, don’t forget that you are in the middle of a learning curve. Even the most experienced and successfull entrepreneurs worldwide say they are learning all the time.
If the world’s best admit to not knowing everything, chances are you don’t either. You will probably make mistakes along the way as you attempt to meet your goals and objectives. Learn from your mistakes, conquer your obstacles, and keep pushing, but don’t forget that learning goes on for the rest of your life.
Your employees are going to have opinions, ideas and suggestions. Listen to what they have to say. The world’s most successful business people take advantage of the pool of knowledge that exists in their workforce.
Your employees may have ideas that you haven’t thought of. Some of them may have worked in other companies that were further up the growth phase. They may have already dealt with problems that you are facing or will face.
Nothing helps motivation in the workplace more than knowing your employer values you. If your workers know that you value their opinions, they are more likely to do their best for the company. That’s good for business.
Leaving Your Comfort Zone
Your business idea turned into a successful startup and your sales have hit a wall. Sales may not be decreasing but they are not growing either. It may be time for some fresh ideas. Being innovative and consistently testing and developing new products and services is important for growth.
Innovation comes with a bit of risk taking. Taking risks will set your company up for greater success in the long term. Leaving your comfort zone and opening your business to new ideas will keep your company relevant and will probably help expand your customer base.
Perhaps you started off selling just one or two product types. Why not try to create or find a product that may appeal to either a wider or completely new client base? You could also invest in upgrading your existing products. In some sectors, upgrading and improving what you are selling is not just desirable, it is a basic survival necessity.
Get a loan vs. having a partner
Reasearch and development and enhancing existing products can be expensive. If you do not have the funding for it, either talk to you bank manager about arranging a loan or invite somebody with money to become your partner.
Both options have their pros and cons:
- A bank loan means you have a debt to pay off, but you still control your company, i.e., you maintain your independence.
- A partner allows you to expand without having to borrow, but you will have to give up some of the ownership of your business. In other words, you lose some of your independence.
Hiring the Right Talent
Richard Branson, who founded the Virgin Group, said that he could not have succeeded if he had not hired the best team possible. Solo entrepreneurs do exist – but none of them are leaders of large businesses. You will not be able to scale your business from the ground without a good team.
Out of top ten causes of startup failures, not having the right team is number three. No market need is top of the list, followed by cash flow problems.
Your employees need to be hard working, intelligent, fast learners, creative, and flexible. They must believe in your vision and push ahead toward you goals and objectives. In fact, your goals and objectives need to be theirs too. Ideally, they helped you form them. Your goal is where you hope to be by a certain date in the future. Your objective describes how you plan to get there. Your destination is your goal while your journey is your objective.
A good workforce is much more likely to help you successfully overcome those inevitable growing pains that every startup goes through.
Experiencing Fast Growth
Is your startup booming? Startups that have quickly climbed up the success ladder may not be prepared financially to handle their newfound growth. Rapid growth can lead to cash flow problems, low inventory levels, and lack of office space and equipment.
Startup business loans can help you purchase the necessary inventory, improve your cash flow, or help you move to a larger office so that you can manage your growth successfully. Entrepreneurs want their businesses to grow. It is crucial that they prepare themselves for expansion.
In most cases, this means having enough money to cope. In addition to a startup loan, you might consider applying for a business line of credit. A line of credit means that you only pay interest on the amount of money you need.
Like human babies and children, startups can experience growing pains. If you prepare yourself for them, your chances of overcoming them, growing further, and thriving are considerably greater.
Video – Startups
A startup is a new or very young company. However, not all young/new businesses are startups. Watch this Market Business News video to find out why.