How the leading overseas sportsbooks are charming US customers

Since the United States government lifted its long-running and contentious ban on betting – both land-based and online sportsbook gambling – we’ve seen a flurry of activity. The leading apps from Las Vegas are now involved in a battle with the most famous names from overseas for supremacy. The US is fast becoming a clean slate for online bookies, and they haven’t been slow in arriving for the gold rush.

Just for a minute, imagine the situation from the perspective of major bookies like the Bovada Sportsbook. They are already playing a part in a multi-billion-dollar industry that has just welcomed millions of new players to the table. Many of these potential new customers are already huge sports fans, following the likes of the NFL, NBA, MLS, NHL, and MLB, to name just a few.

Professional boxing, golf, Nascar and the UFC are also major players in the market. This is a nation of sports lovers, and many will be desperate to rush out and enjoy these newfound problems. Let’s take a closer look at some of the options available to them today.

It’s now a free-for-all

The online gambling sector in the country is becoming something of a free-for-all. With an influx of new blood with many of these bettors inexperienced in sportsbook gambling, it can be difficult to choose the correct betting app. The top names from Vegas and the UK are promoting their brand as the best available, so who do you trust to cater for your gambling needs? Finding the answer to that question isn’t easy, but the bookie you register at and use to gamble could be pivotal. It could be the difference between landing a profit and suffering a loss.

The most successful bookmakers have more than one trick up their sleeves when it comes to attracting new visitors and turning them into registered players. The betting market is so lucrative that there are more than enough customers to go around and keep all major players in profit. But that doesn’t make it any easier on the gamblers. Due to the competitiveness of the industry, sports gamblers are in control. You will find the bookies fighting for your custom, allowing you to sit back and enjoy the show.

You can make the leading betting apps bend over backwards to keep you happy and betting. It’s a challenging time for the bookies but a golden age for gamblers. Do your research and find the best bookie for you. Remember, the bookie that works for your friend may not be the one that is best for you.

The more time you spend reading reviews, understanding the market, and comparing promotions, the easier it will be to find the right fit. Below we look at how the gambling apps’ marketing teams work their magic to ensure you are most impressed with them and waste no more time before joining and starting your sportsbook gambling adventure.

Welcome bonus

One of the main tricks of the trade when bookies are attracting new players to sign up and start betting is the new customer welcome bonus. This is a deal that is reserved for online gamblers who register for an account at a sportsbook for the first time. It’s a bonus designed to help you enjoy the betting app and familiarize yourself with the layout of the app, the sports offered, and the odds available, all without posing too much of a threat to your funds.

These types of deals come in a few different shapes and sizes, but the most popular is the deposit-match free bet. This offer gives all new players who register an account, make their first deposit, and place a qualifying sportsbook bet a free bet. In most cases, the free bet amount is equal to or greater than your opening deposit and wager. For example, if you deposit $50 when you sign up and place a wager on a match from the English Premier League, the marketing team will drop a $50 free bet into your account balance. This puts you in control of how much you bet and the size of your bonus.

Other types of bonuses available to new players include enhanced odds, risk-free bets, cashback, profit boosts and more. There are also similar deals for existing customers, and you’ll find these on the promotions tab of your chosen bookmaker.

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