Doing all you can for your customers goes a long way in helping to determine how long it is you will stay in business.
With that thought in mind, do you think there is more you could be doing for your customers?
In the event you responded with a yes, what is it you plan on doing to make customer service better?
Don’t Let Customers Slip by the Wayside
In doing all you can for your customers, here are a few pointers to help you out:
- Put yourself in the shoes of your customers – It never hurts to put yourself in the shoes of the people you serve. If you were a customer of your business, would you be happy with how you’re treated? In the event you said no, what changes would you care to see? Having this kind of perspective can better help you get and keep more customers.
- Make customers feel a part of you – Even though you own and run your business, make customers feel as if they are a part of it. So, do you have any membership services available? Such memberships can open a door to exclusive offerings. That is for those customers choosing to do so. As an example, say you’re in the media industry. If you have content you want to push out to readers, you can do so through a membership. This means some readers will sign up for your content and get it first-hand. By having the top member management software, you make it easy for those folk wanting such stuff. No matter the services you have available, many customers will appreciate them. That is getting premium options that others are unable to get.
- Address matters in a fast manner – There will be times when folks take issue with something. As such, it is important that you address these matters. Putting them on the back-burner can send the wrong message in many different ways. So, do your best to handle such things in a fast and courteous manner. That means not leaving customers hanging for hours and even days at a time. When a customer knows their matter will be handled in a fast manner, they are more likely to stick around.
- Hire and keep the best employees – Unless you are your company’s lone employee, you have folks working for you. When you do have employees, it is key that they know your directives and follow them to the best of their abilities. That said you want to make sure they know to give customers their best efforts on a regular basis. Failing to do so can lead some customers to go elsewhere. In the event they do, you may lose them forever as customers. While the old adage that the customer is always right may not be 100% true, you want your employees believing it is.
If great customer service has not been your priority, don’t you think this needs to change and right now?
Interesting Related Article: “A beginner’s guide to customer engagement and building customer loyalty“