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Neon signs are an iconic part of advertising history, so it’s no wonder they’ve been a signature staple for so long. While other modern options are more common these days, neon is still a wonderful option for your business.
Let’s take a look at some of LED neon’s numerous benefits.
Neon Signs Make Your Business Stand Out
Other modern signage options are so common that customers tend to tune them out. Utilizing LED neon, you can stand out from your competitors. While your competitors have blocky signs with plain fonts and burnt-out bulbs, your business could have stylish neon. While more common signage types are forgettable, interesting and colorful neon signs are more likely to stand out in someone’s mind.
Neon signs are more versatile than you might think, too. With a wide range of colors, styles, and fonts you can choose from, you’re sure to find a piece for your brand.
Long Life Spans
It’s all too common to drive down the road and see burnt-out signage hanging. At night, the unilluminated letters disappear, turning your business’s name into something unrecognizable. This isn’t a problem with LED neon signs.
Unlike other signs, LED neon has an average lifespan of over 50,000 hours. And unlike traditional neon, LED neon is durable, doesn’t produce a loud buzzing sound, and is easy to maintain. All this ensures investing in a product that will last years.
Recognizability and Familiarity
A key component of advertising is establishing a recognizable brand. By using a custom LED neon sign, you’re helping establish your business’ look. People associate neon signs with businesses, so they can help potential customers recognize your business.
They’ll also help people remember your business. While every other suite in a strip mall might have more common signs, an LED neon sign will make your business unique. This uniqueness will ensure customers and passers-by recognize and remember your business.
Energy Efficiency and Low Cost
LED neon signs aren’t just a good investment for marketing and branding. Compared to glass neon, LED neon lights are far more energy-efficient. In the long-term, you might find it was worth it just from the savings on your energy bill.
LED is also easier to install and cheaper upfront to its glass counterparts. The ease of instillation means you’ll be able to install smaller signs yourself. These upfront savings will go a long way, especially if you’re working with a tight budget.
With their style and recognizability, it’s no wonder why neon has been an advertising staple for so long. Their vibrant colors, distinct look, and powerful curb appeal made them a great investment for any business. With LED neon lights, these stylish signs are more accessible than ever.
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