If you’re a personal trainer, you know how important it is to have an active presence online. People do research online before they visit your facility, and you want them to see your name, hear about your services, and feel confident that they’ll like working with you.
One of the best ways to achieve this goal is by creating a blog on platforms like WordPress or Blogger. Your fitness blog will allow you to share information about different topics related to exercise and health, such as nutrition tips or training routines for specific muscle groups. It will also help build trust between potential clients and yourself as an expert in your field!
But what if no one knows about your fitness blog? What if nobody sees it… ever? That’s why we’re here today: To show you how to gain more traffic on your site so that people can see what it offers instead of just leaving it unread. In this article, we’ll go over some basic steps for getting more eyes on your content and some great advice to ensure they stay there.
Build an email list
One of the best ways to get more traffic is by building an email list. This way, every time you write a post or publish something new, you can send it out to your whole list.
Make sure that there is a clear call-to-action at the bottom of each blog post that says “sign up for my newsletter” or something similar. Make sure it doesn’t take too long for them to do so, and make sure it’s easy to find by placing it in an obvious place in case they don’t want to signup right away but would like more information later on down the road.
Include data and research in your posts
As a fitness blogger, one of your primary goals is to share valuable information with your readers. One way to accomplish this is by using data and research (not just personal opinions) to support the advice you give.
Data and research are important because they show that what you’re saying is backed up by facts. This gives the reader confidence in your content, which will likely lead them to trust it more than if it were simply based on opinions or anecdotal evidence. In addition, when people see that other experts agree with you, they’ll be more likely to follow along too.
Use eye-catching images
Images are a great way to add visual interest and make your blog posts more engaging. The most important thing is that your images are relevant and high quality. You should also consider including eye-catching images that are in context with the text.
If you have a product in your blog post, it’s a good idea to include an image of the product. If you’re writing about a specific event or experience, consider including photos that showcase the event itself.
Write quality guest posts for other blogs
You can also write and submit guest posts for other fitness blogs. This is a great way to increase your audience and gain valuable links without resorting to free bot traffic.
For example, suppose you create an awesome health article with high-quality information and plenty of useful images. In that case, you should definitely submit it to sites like Inc.com or Forbes.com (or other similar resource websites). These are some of the highest authority sites in their respective niches, so they will likely accept your articles and publish them on their site.
However, before submitting anything anywhere, ensure you’ve taken the time to check out how many visitors each site gets per month so that you know if submitting content there would be worthwhile or not.
Use social media to connect with other bloggers
Social media is an extremely powerful tool for fitness professionals and enthusiasts. You should use social media to connect with other bloggers, fitness professionals, and enthusiasts. This will help you expand your network of people who are interested in what you have to say about health and wellness.
Your blog could benefit from the exposure that comes when another blogger shares your content on their own site or social channels. One way this happens is through a process called amplification: When someone shares your article on their account (for example), it increases its visibility as well as yours.
Use a responsive design theme on your blog to ensure that you are mobile-friendly
When it comes to your blog’s design, make sure you use a responsive theme. A mobile-friendly design is important because more users are accessing the internet over their mobile devices. The fact is that people who use their phones to browse the web tend to have higher conversion rates and are more likely to buy products than those who visit websites on desktops or laptops.
Mobile users will also share your content much more than desktop users. So, if you haven’t already switched over from using non-responsive themes in favor of responsive ones, now would be an excellent time.
Conclusion
Gaining traffic to the fitness blog is not an easy task. It requires hard work and dedication. If you’re willing to put in the effort, it can lead to great results. The tips we covered here are just some of the many that can help you grow your audience and keep them engaged with your content.