One of the best ways to elevate your organization is to embrace modern technology. The right nonprofit technology can make your organization more effective, efficient, and recognizable. It can also help generate critical revenue. Moreover, cutting-edge nonprofit technology doesn’t have to be expensive. Here are a few cost-effective tech options for your nonprofit to use:
1. Video Games
When you read that the video game industry can help your nonprofit, understandably, your first reaction might be of disbelief. But, remember, the video game industry is a multibillion-dollar industry —it generated $35.4 billion in revenue in 2019. Much of this money is earned through live streaming platforms such as Twitch, YouTube, and Facebook Live. Even politicians are utilizing live streaming to deliver their message.
By utilizing charitable video game live streaming options, nonprofits gain market reach, create new revenue streams, and quickly raise sizable sums. For example, St. Jude Children’s Research Hospital’s PLAY LIVE fundraising campaign has generated nearly $20 million since its debut in 2014 and helped enlarge its donor base.
While there are many ways for your nonprofit to take advantage of charitable live streaming, one of the most effective options is to reach out to a popular streamer on their social media platform. Many famous streamers strive to do philanthropic live streams in order to give back to the community. A streamer who connects with your nonprofit’s goals is likely to be a good match.
2. Constituent Relationship Management (CRM) Software
A growing number of nonprofit organizations rely on CRM software to help nurture valuable donor relationships, collate data, drive sales, improve efficiency, manage programs, and more. Many of them prefer to use specialized CRM technology designed from the ground up to serve nonprofits, like the highly-rated Sumac nonprofit CRM software — used by charitable organizations of all sizes across a variety of industries. Here are a few features that set this CRM apart from the competition:
- It’s user-friendly and requires a small learning curve
- It includes training and live support at no additional cost
- Even the free version of the software offers useful functionality
- You can choose from a variety of packages and customize them to suit your nonprofit’s needs
- All versions of the software are cost-effective
- The software is accessible wherever there’s an Internet connection, allowing your staff and volunteers to work remotely
- The platform uses cutting-edge technology and cloud servers to protect the security and privacy of your organization
3. Voice Assistants
Millions of people worldwide utilize AI-powered virtual assistants such as Amazon’s Alexa and Google Assistant to make their lives easier. This technology uses machine learning to anticipate people’s needs and offer them fast solutions. A growing number of people are comfortable enough with virtual assistants to donate through them to their favorite nonprofits.
Just a few years ago, Amazon launched a new Alexa feature called Alexa Donations. Giving money through Alexa is as simple as saying: “Alexa, donate $20 to the American Cancer Society.”
Keeping up with Amazon, Google has also enabled donations through its virtual assistant. For example, a user can say: “Hey Google, donate to racial justice,” in order to send funds to the Center for Policing Equity.
By using such powerful, cost-effective technology, your nonprofit can enjoy many benefits and hit the next level without risking a sizable investment.
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