Shopify is one of the most highly reputed e-commerce platforms on the market today. The online retail platform has quality features to offer with high-end usability. Since there is no technical ability needed to make the platform work, everyone can start their shop with ease. Sources suggest that Shopify’s total platform sales stand out to be nearly $200 billion to date. It’s massive, and if you need help there are plenty of Shopify store development services too.
Today, Shopify has several designers, retailers, and buyers to work with. The website is famous and provides room for everything at affordable prices. That is why you can make the most of it without any second guesses.
In this article, I will help you get into the depth of the Shopify app and help you understand its pros and cons. This will allow you to understand whether you want to use it for future purposes too.
What Is Shopify?
Before I make you dive into the various pros and cons of Shopify stores, you must understand what it is. So, the online platform is a multinational e-commerce company that works as a retail point-to-point system. On it, anyone can create their very own store and sell products as per their needs. The site allows businesses to grow, evolve and expand at their comfort. Since it provides built-in tools and an easy configuration process, businesses do not have to brainstorm much or have prior technical experience.
Shopify also has a number of top-class Shopify store development services that surpass all others. You can make the most of them whenever in need and watch them help you out. For example- when I started using Shopify for the first time, I was shocked to have them work so efficiently for my brand. These third party support options make the platform stand out.
What Are The Pros Of Shopify?
1.A Range Of Smart, Built-in Tools
Tools and technology can make the expenses that are needed to run a successful business skyrocket. Since many firms cannot afford these expenses, this proves to be a major challenge. Thankfully, Shopify has a host of built-in tools to tackle this issue. Any new company can easily make the most of its tools and keep expenses down. As such, they can save a lot of money to use in other aspects of their business. The free tools offered here also include a Shopify POS, which works efficiently to improve sales.
Shopify store development services also deliver automated tools for marketing ads, sending emails, and carrying out other tasks successfully. Sending reminders and sharing social media platforms is also possible via this app. So not only are there tools on the platform itself, but plenty of tools from third parties.
2. Provides A Tailored Approach
Every brand needs to come up with something unique. That is the main selling point that helps them improve their brand identity and boost awareness. By providing a tailored approach, Shopify helps businesses build a new identity that is entirely their own. The numerous free and paid themes that you can find on it are great. The theme options also allow businesses to change their content and add more content wherever they find it necessary. You can also use Shopify store development services to optimize your store and make it mobile-friendly and intuitive to use.
3. Easy To Configure And Setup Process
Hands-down the best thing about using Shopify is that it does not require any coding experience. You can easily configure and set up your shop without any prior technical experience. You can also try out a 14-day trial to learn about using the latest features and make the most of its convenience. What’s more, you can find a host of video tutorials and detailed documents on using the online platform properly. So, you are sure to have no issues at all when using it. However, if you still feel like you can’t do this all by yourself, you can use the help of Shopify store development services for convenience.
4. Easy To Integrate
It is easy to make integrations in the Shopify platform. Shopify payments, customer loyalty, and even a wish list are possible for integration. Shopify reviews can also be integrated without any inconvenience. Other than this, delivery programs, shipping rates, and accounting software are also used. For example- if you wish to integrate third-party apps that are also possible using Shopify stores. That is why I recommend this platform to anyone who wishes to make the most of it for a successful business in the long run. And remember, if you face any problem, Shopify store development services are always an option.
What Are The Cons Of Shopify Stores?
Although Shopify is useful for a lot of people, it does have a few cons. Let me help you take a look at them to help you decide if the platform is for you or not.
1.May Not Be Useful Forever
One of the biggest challenges is moving your Shopify store to a new site. It can be a difficult experience for you to choose a scalable online marketplace. For example– if I had to deal with this, the expenses are not the only challenge to face. I also had to make sure I made the right choice. If you ever want to switch your business for more growth, it is best to switch to a self-hosted platform. That is why if you ever bump into this type of situation, you must have prior knowledge about this platform and make a decision accordingly.
2. Might Not Be So Intuitive
You should have the freedom to have full control of your data. That is why every piece data should be transported through Shopify, which will help migrate your basic Shopify store to self-hosted websites. This provides you the convenience of accessing the dashboard without any hindrance in control.
Other than this, you should know that this store might not always be highly effective. The company’s average growth may start to decline in the long run. But that is not all. Third-party payments may also not be so good as most other sites that are available today. That is why you are highly likely to miss out on many prospective clients who may abandon the cart before purchase. Maybe you can enjoy the early stages of using Shopify, but that might not be the case forever. So, people must think wisely when using it.
3. It Can Be Pricier Than Others
In most cases, Shopify is affordable to many people, but it can end up being slightly more expensive than others. For example- the first time used Shopify, I thought some of the plans were a bit pricey. Although there are various packages for what you purchase, make sure you look into the costs properly so that you do not regret later.
Is Shopify Good For Beginners?
Overall, Shopify is a great platform for beginners. Whether you have recently set up a business or plan to do it, Shopify can help you strengthen your brand on time. Generally, the technical experience needed here is minimal. But if there is any confusion you can always use Shopify store development services to help you out.
To date, more than 600,000 businesses from 175 countries around the world have used Shopify. Shopify fees are quite low and the friendly interface also makes it easier than ever for people to choose. That is why anyone who wants to have an online retail business at an affordable rate uses this store for their needs. Users can control the built-in templates, shipping payments, customer reviews, and everything else. Why not try it out and see if it’s a fit for you?
The Bottom Line
Today, Shopify has over 7,000 employees and contractors working for the brand. As such, you can expect them to provide nothing but the best. You can also expect the Shopify store development services to help you in need.
Yes, there are some cons to be aware of, but that should not overshadow the advantages. So, if you found this article helpful and interesting, make sure you like, share and comment on it. This way, I can help make the content reach out to more people like you who want to better understand Shopify.
However, if you want to make the most of this app, visit Ecartize and see what you think. If you have a new business why not take a look and see if it’s a fit.
You may be interested in: How to Start a Shopify Store