Oregon’s sports betting market has been in action and functional for many years now, as it had existing sports betting legislation in place prior to the introduction of the Professional and Amateur Sports Protection Act (PASPA) of 1992. Therefore, it didn’t need to introduce any new laws when that Act was overturned in May of 2018.
And while there are still some opposed to the fact that Oregon provides legal and accessible sports betting, a new deal has been signed so as to allow a new company into the market. Roar Digital, spawned from the unison between MGM Resorts International and GVC Holdings, will be making its way into the sports betting market of Oregon, thanks to the deal signed with the Confederated Tribes of Grand Ronde within the state.
This marks some additional great news for Oregon, after it was reported that the currently operational sportsbook within known as Scoreboard and powered by SBTech, experienced a 64.5% month-on-month increase in handle. Because of this, it reported a May figure of $7.3 million (£5.9 million).
With regard to the deal signed between the tribes and Roar Digital, the latter of these two will act as the former’s exclusive sports betting partner. Through this, it will open up a BetMGM-branded sportsbook at the Spirit Mountain Casino. Not only that, but Roar Digital will have the opportunity to be able to launch a mobile sports betting app on the premises for people to utilise. And if state regulation allows it, a state-wide online betting platform will follow.
US Market Continues to Grow
Sports betting has seen a significant growth in the United States over the past year or two, and this is something that many companies are looking at capitalising on. “We have found a great partner in the Confederated Tribes of the Grand Ronde and Spirit Mountain Casino,” said Chief Executive of Roar Digital, Adam Greenblatt. Meanwhile, the casino’s general manager, Stan Dillon said that the joint venture between “two of the gaming industry’s most recognisable brands will bring a world class sports betting offering to Oregon.”
BetMGM already operates 13 sportsbooks across the United States, within locations like Michigan, New Jersey and Nevada. As well as these land-based operations, it provides both online and mobile betting apps within Colorado, Indiana, Nevada, New Jersey and West Virginia. These have significantly helped with the growth of the US sports betting market, and various platforms have become big names already.
Oregon’s original sports betting offering came in the shape of the Sports Action parlay game, although this eventually went on to be shut down in 2007, having run from 1989 onwards. This allowed bettors to place wagers on NFL games. However, the reaction to this becoming available was largely negative, especially from the NFL itself. Opinions from the football league seem to have changed today though, with the NFL looking to involve itself in sports betting opportunities within various states.
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