What Is Mandela Effect and Have You Fallen Under It?

Have you ever remembered something from childhood, realizing it never actually happened? Or perhaps you recall a famous quote or a brand name differently than how it is? If so, you need to blame the Mandela Effect for that.

What is the Mandela Effect?

ExpressVPN’s research has multiple explanations, from collective amnesia to parallel dimensions, that have been proposed to account for the Mandela Effect. The Mandela Effect has been interpreted in several ways, with some individuals concluding that it is proof of multiple timelines or parallel universes. However, most researchers and scholars ascribe it to the fragility of human memory and how social and cultural influences can impact human memory.

The Mandela effect occurs when a large number of people falsely attribute an occurrence to have taken place. Fiona Broome coined the phrase in 2009 after learning that she and others had wrongly assumed that Nelson Mandela had passed away in the 1980s. His actual death took place in 2013.  Mandela was an influential political figure who spent much of his life behind bars. That may have contributed to the widespread misconception that Mandela died much earlier than it did. 

Alternate realities or memories

Many believe these misconceptions come from having alternate realities or memories from a parallel universe. That means these folks had events or memories in one world that they thought were true but were actually from a different reality. This theory helps explain why many people hold incorrect beliefs despite evidence repeatedly contradicting them.

How the Mandela Effect rose to prominence?

The internet and social media were critical in propelling The Mandela Effect to prominence. Popular news sources also noticed the issue and wrote or broadcasted a piece about it. Because of this, the Mandela Effect was exposed to more people and became a topic of conversation. Many find the Mandela Effect fascinating because it raises questions about our perception of memory, reality, and the very essence of truth. To this day, it still manages to pique the interest of people all over the globe and spark heated discussions in online forums and offline gatherings.

What causes the Mandela Effect? 

There are a few theories. One is that it is simply a product of faulty memory. Our brains are not perfect recorders of information, and it is easy for details to get mixed up or distorted over time. Another theory is that the Mandela Effect results from parallel universes or alternate realities, where events may have unfolded differently than in our reality. The hypothesis is grounded in the multiverse concept, which postulates the existence of an infinite number of worlds, each with its own physical rules and set of potential outcomes.

Whatever its origins, the Mandela Effect has captivated everyone. It has also sparked debate and discussion about the nature of reality and the reliability of human memory. Not a lot of evidence can be found to support this belief. However, those who hold this view contend that a simple case of false recall cannot explain the widespread prevalence of these errors. Evidence against this argument is also hard to come by because the belief is unfalsifiable. We cannot possibly know that these worlds differ; even if we knew, we would have no way to estimate the distances involved. Most studies examining this idea have found that people tend to overestimate the reliability of their memories.

Have You Fallen Under the Mandela Effect? 

You can do a few things if you are curious whether you have fallen under the spell of the Mandela Effect. First, try to recall some famous quotes or brand names and see if you remember them differently than they are. Another way to test your memory is to ask others if they remember things the same way you do. If many people share the same memory, even if incorrect, it could indicate that the Mandela Effect is at play.

It is important to note that the Mandela Effect is not a sign of insanity or a mental disorder. It is simply a quirk of human memory that affects many people differently. The Mandela Effect has become a popular topic of discussion on social media and online forums, where people share their experiences and theories about why it happens.


In conclusion, it is not confusing that several people share the same incorrect memories. Due to our world’s interrelated nature, two unconnected persons can have the same experience without ever meeting. Unless you think the human memory is perfect, you can expect some of these events to cause erroneous recollections. It is also tough to pin down the memory’s beginning because its events can span days, months, or even years. It is unclear when, why, or by what factors your memory was shaped.