UK Brexit poll and David Cameron

Britons shifting towards Brexit new poll finds despite optimism by Cameron

Published: 12:17, January 7, 2016

Britons are shifting towards Brexit, a new ORB poll has indicated, despite Prime Minister David Cameron expressing optimism that he is now more likely to get a good deal for the UK with the trading bloc’s leaders. Britain is today the most reluctant member of the European Union (EU). Brexit stands for Britain Exiting the EU.

The ORB poll found that 21% of Britons are still undecided on whether to stay or leave the EU, 43% want to leave, while 36% would like to stay.

If you take out the undecideds from the mix, 54% of Brits are in favour of Brexit, compared to 51% at this time last year, while those wanting to remain slipped from 49% to 46% over the same period.

Brexit sentiment and EU sentiment rest of EuropeThe UK is clearly the most anti-EU nation. (Source: opinion.co.uk)

UK is the least pro-EU nation

The UK is the only EU nation with a majority of voters (minus the undecideds) who favour leaving the trading bloc.

If one is to believe the Prime Minister’s words, the British public is shifting in the opposite direction to Mr. Cameron, who says he is now much more optimistic that the UK’s demands regarding changing its relationship with the EU can be met, including reducing benefit rights to migrant workers from the EU employed in the UK for 4 years.



Johnny Heald, Managing Director of ORB International said in a statement:

“These results show that the UK really is the black sheep of the family. Over the last twelve months significantly more of us have felt further removed from Europe (38%) than closer to Europe (13%).”

“Meanwhile there has also been an increase from 51% to 54% of those with an opinion who would vote to leave the EU. The Prime Ministers negotiations with his European colleagues appear to be crucial in avoiding Brexit.”

Shifts seen in other EU states

Some EU states have seen a shift in EU sentiment. Forty-two percent of Italian voters today would like to leave the trading bloc, compared to just 25% one year ago. In Belgium, those in favour of leaving rose from 25% last year to 33% today.

David Cameron optimistic regarding EUPrime Minister David Cameron is optimistic that he can get what he seeks during the EU negotiations.

Greece however, has bucked the trend. Sixty-two percent of Greeks today favour remaining in the EU, compared to 53% one year ago.

Euro sentiment

Sentiment towards the euro has also cooled. More people today, if given the choice, would opt to turn their backs on the euro compared to fifteen years ago when it was launched.

Forty-seven percent of voters across the EU would prefer their national currency instead of the euro, compared to 44% one year ago.

Non-euro EU members are super anti-euro. In the UK, just 6% of voters would like to join the European currency, 12% in Sweden, 13% in Denmark, 26% in Romania and 9% in Bulgaria.

However, in Germany, France, Spain and Greece – Eurozone countries – the percentage of people in favour of the euro has increased over the past year. In Italy, 47% of voters would like to see a return to the Lira.

Veronica Salvador Avatar

Other News

AI system helps robots perform learned tasks up to 3.2 times faster

Aug 8, 2026

Meaningful work may come from accepting career uncertainty

Aug 8, 2026

Nvidia reportedly plans up to $3 billion investment in Lancium

Aug 8, 2026

Why businesses are being urged to prepare for tighter microplastics rules

Aug 7, 2026

Retiring a working gasoline car for an EV can cut lifetime emissions, study finds

Aug 7, 2026

U.S. businesses produced more per hour, but labor’s share of output hit a record low

Aug 6, 2026

Researchers test continuous method for making leather-like fabric from fungal mycelium

Aug 6, 2026

U.S. renters expect to move less as homeownership feels further out of reach

Aug 6, 2026

CEO confidence turns positive as pessimism recedes, but investment remains cautious

Aug 6, 2026

Digital tools could reshape women’s entrepreneurship, suggest researchers

Aug 5, 2026

Success can make people learn less from their own mistakes, study suggests

Aug 5, 2026

Shopify data suggests AI search is giving niche products a new route to customers

Aug 5, 2026

Customer data is moving deeper into pricing decisions

Aug 5, 2026

Texas pauses data-center grid connection approvals as power queue reaches 474 gigawatts

Aug 4, 2026

Japan tests whether carbon pulled from seawater can fuel planes

Aug 4, 2026

Expressive robots engage people more, but their mistakes carry a higher social cost

Aug 4, 2026

Employees reported a better work experience after hybrid work was introduced

Aug 4, 2026

Tomato gene helps plants recover after drought in controlled tests

Aug 4, 2026

New process could reduce the need to purify factory carbon dioxide before reuse

Aug 4, 2026

More novel drugs gained revenue faster in the U.S. after 2013

Aug 3, 2026