Celebration Box, a leading online gifting company in New Zealand, is celebrating its 6th anniversary this month. Since its inception in 2018, the company has grown from a social media startup to a household name, transforming the way Kiwis send gifts. With a unique approach to gift-giving, Celebration Box has become synonymous with beautifully curated gift boxes that make spreading joy and love easier than ever before.
The Birth of Celebration Box
Founded by social media influencer Iyia Liu and business partner Briar Prestidge, Celebration Box quickly gained popularity through innovative marketing and influencer collaborations.
The concept was simple yet powerful: offer a range of beautifully curated gift boxes filled with delicious treats that people could easily send to their loved ones. The idea resonated with thousands, rapidly boosting the brand’s visibility and establishing it as a go-to destination for online gifting in New Zealand.
A New Chapter: Expanding the Brand
Recognizing the potential of Celebration Box, Wayne and Melanie Kennerley acquired the company, bringing their operational expertise to elevate the business. Under their leadership, Celebration Box expanded its offerings beyond donuts and sweet treats, introducing a wide range of gift boxes for all occasions, fresh flowers, baby gifts, gourmet gift baskets, and corporate gifting solutions.
The Kennerleys focused on making great value gifting accessible to everyone in New Zealand, enhancing delivery services, and continuously improving the product range to meet the evolving needs of their customers.
Today, Celebration Box is the go-to destination for online gifting in New Zealand, offering everything from gift boxes for all occasions and key events to fresh flowers, baby gifts, gourmet gift baskets, and corporate gifting.
From Instagram to Household Name
Celebration Box’s transition from an Instagram-based business to a well-known brand in New Zealand is a testament to its success. Today, the brand is so popular that “Celebration Box” is searched more frequently on Google in New Zealand than the term “Gift Box.”
This growth is attributed to the company’s commitment to customer satisfaction, quality offerings, and strategic marketing.
“In the past six years, we’ve grown from an Instagram-based startup to a beloved household name,” said Wayne Kennerley, CEO of Celebration Box. “It’s been an incredible journey, and we owe our success to the support of our customers and the dedication of our team. We’ve focused on making great value gifting accessible to everyone, improving our offerings and delivery services to meet the evolving needs of Kiwis.”
Commitment to Community and Giving Back
Community support and giving back have always been core values for Celebration Box. Over the years, the company has actively supported various charities and sponsorships, including the Under 18 NZ Netball Tournament, Star Jam, Life Education, Warriors Foundation League in Libraries, and the South Auckland Food Bank.
“Giving back to our communities is a fundamental part of who we are,” Kennerley continued. “It’s incredibly rewarding to see the positive impact we can make, whether it’s through sponsorships, supporting young athletes, or contributing to local charities. Our community’s support has been vital to our success, and we’re committed to returning that support in every way we can.”
Celebrating Six Years of Success
To celebrate their 6th birthday, Celebration Box is giving back to their customers as a token of appreciation for their support and love over the past six years. The company is hosting a massive giveaway featuring the ultimate pamper pack worth over $2,000, along with several smaller prizes throughout the month. The pamper pack includes GHD straighteners, hair and beauty products, a digital camera, flowers, shoes, and, of course, Celebration Boxes filled with delightful treats.
“The pamper pack giveaway has been carefully curated with our customer base in mind. It is our way of saying ‘thank you’ for all the support over the past six years,” added Kennerley. “We love doing these giveaways as it gets us engaged with our customers even more, and we get to see their priceless reactions when they win.”
About Celebration Box
As Celebration Box continues to grow and evolve, the company remains dedicated to its mission of making gifting accessible and meaningful. With the support of its parent company, Kennerley Gourmet Grocery, and its sister brands like The Wild Rose, The Gift Shop, and Hello & Cookie, Celebration Box is well-positioned to maintain its leadership in the New Zealand gifting market.
For more information about Celebration Box and to explore their wide range of gift boxes, visit www.celebrationbox.co.nz.
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