Ford and Volkswagen exploring “strategic alliance”

Automotive giants Ford and Volkswagen are considering partnering in the development of commercial vehicles to better serve the needs of customers globally.

Ford and Volkswagen announced that they are “exploring a strategic alliance” designed to “strengthen each company’s competitiveness and better serve customers globally.”

The two automotive giants said in a joint statement that any strategies would not involve equity arrangements, including cross ownership stakes.

VW_Ford_LogosFord and VW said they are “investigating several projects”, including joint development “of a range of commercial vehicles”.

Jim Farley, Ford’s president of Global Markets, said:

“Ford is committed to improving our fitness as a business and leveraging adaptive business models – which include working with partners to improve our effectiveness and efficiency.

“This potential alliance with the Volkswagen Group is another example of how we can become more fit as a business, while creating a winning global product portfolio and extending our capabilities.

“We look forward to exploring with the Volkswagen team in the days ahead how we might work together to better serve the evolving needs of commercial vehicle customers – and much more.”

Dr. Thomas Sedran, Head of Volkswagen Group Strategy said:

“Markets and customer demand are changing at an incredible speed. Both companies have strong and complementary positions in different commercial vehicle segments already. To adapt to the challenging environment, it is of utmost importance to gain flexibility through alliances. This is a core element of our Volkswagen Group Strategy 2025.

“The potential industrial cooperation with Ford is seen as an opportunity to improve competitiveness of both companies globally.”

A few years ago, the German carmaker suffered a serious emissions scandal.

 


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