Warren Buffett

Buffet acquires P&G’s Duracell Company in a stock swap

Written by Joseph Nordqvist

Published: 13:33, November 13, 2014

Warren Buffet is setting foot in the battery business and reducing his stock holdings. Buffett’s Berkshire Hathaway stated that it will be acquiring Procter & Gamble’s Duracell battery business.

According to a Berkshire Hathaway statement:

“In exchange for a recapitalized Duracell Company, which will include approximately $1.7 billion in cash at closing, P&G will receive shares of P&G’s common stock currently held by Berkshire Hathaway having a current value of approximately $4.7 billion.”

P&G was Berkshire Hathaway’s seventh biggest stock holding last year, with Berkshire standing as the fifth biggest shareholder of P&G stock, with a 52.8 million share stake .

However, Berkshire’s stake is now approximately $4.74 billion, meaning that the company has pretty much exchanged all its shares in P&G for its battery business Duracell.

Through transferring Berkshire-owned shares of P&G back to the company, Buffet was able to reduce the tax burden had he liquidated shares at a profit in the market for cash.

Buffett, CEO of Berkshire Hathaway, said:

“I have always been impressed by Duracell, as a consumer and as a long-term investor in P&G and Gillette. Duracell is a leading global brand with top quality products, and it will fit well within Berkshire Hathaway.”

Berkshire will be gaining another brand-name business to its portfolio as a result.

The transaction is expected to go through in the second half of 2015.

Lawrence A. Cunningham, a professor at George Washington University and author of the book, Berkshire Beyond Buffett, told USA Today Money:

“The swap of $4.7 billion of stock in P&G for the Duracell assets continues the trend at Berkshire from a company whose value was mostly in stock picks Buffett made but Berkshire didn’t control — to wholly owned businesses over which Berkshire has total control. … A similar example occurred late last year when Berkshire swapped stock in Phillips 66 (in exchange) for pipeline lubricant assets.”

duracell

Buffet will be getting into the battery business through the Duracell acquisition. 

A.G. Lafley, P&G’s CEO, said:

“We thank the Duracell employees for their many contributions to the business. They’ve made Duracell the global market leader in the battery category,” adding “I’m confident this new ownership structure will provide strong support for Duracell’s future growth plans.”

According to Berkshire’s third-quarter earnings filing, the company’s acquisition strategy has been “to acquire businesses at sensible prices that have consistent earnings power, good returns on equity and able and honest management.”

Berkshire Hathaway A shares opened at $218,656.00, then reaching a high of $219,366.00 before noon, then retreating down to 218,370.00 in afternoon trading.

Joseph Nordqvist Avatar

Other News

Drought can disrupt food supplies far beyond affected farms

Oct 15, 2026

ManpowerGroup picks Becky Frankiewicz to lead its recovery

Oct 15, 2026

Euro area industrial output falls for a third month

Oct 15, 2026

GTCR and Elliott agree $6.1 billion takeover of insurance software group CCC

Oct 15, 2026

UK economy grows 0.1% in August, beating forecasts of a fall

Oct 15, 2026

TSMC forecasts another sales jump after profit rises 68.7%

Oct 15, 2026

EU e-waste collection remains far below its main target

Oct 14, 2026

IMF forecasts 3.1% growth with less room to absorb another shock

Oct 14, 2026

ASML weighs more capacity after a record €11.7 billion quarter

Oct 14, 2026

Buying robots does not always make factories more productive

Oct 13, 2026

Making electronics entirely in the US could raise costs by 41% to 152%

Oct 13, 2026

6G standards take shape while 5G investment continues

Oct 13, 2026

Five growth markets shaped by aging populations and infrastructure needs

Oct 13, 2026

Hybrid demand is reshaping automakers’ investment plans

Oct 13, 2026

Clay pretreatment could cut emissions from cement manufacturing

Oct 12, 2026

EU backs €3.5 million project to test disinformation tools

Oct 12, 2026

Researchers bring quantum chaos under control across 100 qubits

Oct 12, 2026

When the next generation doesn’t want the family business

Oct 11, 2026

Cleveland Fed survey finds businesses unconvinced by stablecoins

Oct 11, 2026

Costs hold back commercial heat pump upgrades, California study finds

Oct 11, 2026