gm logo

General Motors fine for recall delays

Published: 06:23, May 17, 2014

A $35 million General Motors fine for delays in recalling small vehicles with defective ignition switches has been announced by the National Highway Traffic Safety Administration Board (NHTSA). According to General Motors (GM), the company has started reviewing its policies and processes to make sure recall delays do not happen again.

The NHTSA said it was the single largest civil fine ever levied following a recall investigation.

Faults linked to 13 deaths

The faulty ignition switches had been associated with 13 deaths. The company recalled a total of 2.6 million small cars. The defective ignition switches resulted in the non-deployment of airbags and sudden shutoff of the engine in certain Chevrolet Cobalt and other models.

According to US law, car manufacturers must notify NHTSA about any safety-related defect within five business days of identifying it. GM admitted in the Consent Order that it failed to do so.

General Motors Fine

The faulty ignition switch affected the Chevrolet Cobalt, Pontiac G5, Saturn ION, Saturn Sky, Pontiac Solstice, Pontiac Pursuit, And Chevrolet HHR.

U.S. Transportation Secretary Anthony Foxx said:

“Safety is our top priority, and today’s announcement puts all manufacturers on notice that they will be held accountable if they fail to quickly report and address safety-related defects.”

“While we will continue to aggressively monitor GM’s efforts in this case, we also urge Congress to support our GROW AMERICA Act, which would increase the penalties we could levy in cases like this from $35 million to $300 million, sending an even stronger message that delays will not be tolerated.”

NHTSA to monitor GM

In the Consent Order, GM will provide NHTSA with the results of its internal investigation into this recall, and will take measures to make sure its employees report safety-related concerns to management. The process for GM to decide whether a recall is required will become faster.

The NHTSA said it received reports in 2007 and then again in 2010 regarding defects in the switches. However, each time it “determined it lacked the data necessary to open a formal investigation”.

Customers have criticized both the NHTSA and GM for their poor response to safety concerns.

In April, GM announced that it had taken a $1.3 billion hit to cover the recall costs.

Cars made before 2009 not included

The judgment and GM’s consequent agreement does not cover cars with defects manufactured before 2009, when the US taxpayer bailed out the company – a report found that the US taxpayer is still $10.5 billion out-of-pocket regarding the GM bailout. GM has had problems with its vehicles for the past ten years.

NHTSA says its defect investigations have resulted in 1,299 recalls (across all vehicle companies), involving over 95 million vehicles and vehicle equipment items. The Agency says its activities have helped reduce vehicle deaths to all-time lows.

NHTSA wrote:

“Including today’s consent order, the agency has obtained record fines of $124.5 million in the last five years from automakers who have failed to promptly report defects to NHTSA.”

Veronica Salvador Avatar

Other News

Grocery price displays can change what shoppers buy without changing the price

Nov 3, 2026

Product reviews can influence how shoppers assess environmental claims

Nov 3, 2026

Discounts for infrequent buyers can affect how regular customers feel

Nov 3, 2026

Sponsored post frequency has an uneven relationship with influencer engagement

Nov 3, 2026

Regular giving can affect how customers view corporate donations, study finds

Nov 2, 2026

How describing the same food as having few ingredients can change interest

Nov 2, 2026

Suggested prices can change what marketplace sellers earn, Mercari experiment finds

Nov 2, 2026

A change of month can make a sale feel farther away, marketing study suggests

Nov 2, 2026

New and established brands drew different responses to advertising appeals in study

Nov 2, 2026

Community promotions gave lesser-known authors a sales lift in Quebec study

Nov 2, 2026

Believable price guarantees linked to greater trust in retailer survey

Nov 1, 2026

Where customers receive free samples can affect what they do next

Nov 1, 2026

Branded search ads showed no clear sales lift in small business tests

Nov 1, 2026

Tokenized markets promise faster trades, but legal rights and liquidity remain unresolved

Nov 1, 2026

Internet coverage alone cannot close the digital divide, World Bank says

Nov 1, 2026

Energy upgrades can save businesses money, but financing the work remains a hurdle

Nov 1, 2026

Why tighter credit can disrupt supply chains before orders disappear

Oct 31, 2026

South Africa plans a more open payments system as digital transactions grow

Oct 31, 2026

African cities face a jobs test as urban populations grow

Oct 31, 2026

Online platforms can open foreign markets, but sellers still face costs

Oct 31, 2026