As a business owner, it is important to know just what it is about your business that makes people want to work for you. Without this knowledge, you won’t be able to replicate it going forward, and that means you won’t be able to attract the brightest and the best when it comes time to recruit.
Alternatively, you might be wondering what you can do in your business – what needs to change – to entice people to want to work for you, or to keep the staff you already have and stop them from applying for jobs with a competitor. Here are some of the main reasons why someone would want to work for a particular business.
Freedom
Having the freedom to express opinions and give feedback is important. Having the freedom to get on with your work and not be micro-managed at every turn is important. Having the freedom to choose how work is done and what tools you want to use, for example, is important. There are all kinds of different freedoms that can be given when you run a business, and they are all going to be important to someone.
Although you can’t just allow your employees to do exactly as they please (you still need to manage them and be their boss or there will be no control and productivity will fall), you can give them as much freedom as possible within the limits that you set. This will keep everyone happy and ensure much greater loyalty from employees.
It’s A Growing Business
Another reason that people will want to join your particular business over someone else’s is if they can see that it is growing. The faster it is growing the better in many cases, although care must be taken that you don’t over-stretch yourself and your resources, or you may have to scale back and this can be dangerous.
However, if your business is growing well at a steady rate, it makes sense that people are going to want to work for you. They will see your business as a place they can really establish themselves and potentially enjoy a long and fruitful career with plenty of advancement opportunities. Although nothing is guaranteed, if you are growing, already there is more chance of this happening.
Work With Like Minded People
Something that can often be forgotten by those advertising for jobs and those applying for them is that it is not just the work that is important; the employees need to get on with one another too. If they don’t, even if they enjoy the work, they won’t enjoy working for you, and they will look elsewhere.
This means that when you are looking at resumes and cover letters, you need to invite those who are most likely to gel with your current team, and why you should ensure they are introduced during the interview itself. If everyone gets on well and they are able to work with people who are similar to them, they will be happier.