Surveys of Consumers

US consumer sentiment at pre-crisis high

Published: 13:10, October 31, 2014

US consumer sentiment is the highest it has been since July 2007, which was five months before the global financial crisis hit, according to the Surveys of Consumers, published by the University of Michigan and Thomson Reuters.

The Index of Consumer Sentiment increased from 84.6 in September to 86.9 in October. Despite being at a 7-year record high, the authors of the survey pointed out that before the crisis the index frequently went above 90.

Rising employment and cheaper gas prices have encouraged consumers to dismiss concerns about a slowdown in the global economy, Ebola, or military conflicts.

According to the survey, consumer sentiment has improved for three consecutive months because of better personal finances and a more optimistic outlook for the American overall economy.

The authors expect the best holiday spending season in several years.

Consumer Sentiment

(Source: ‘Surveys of Consumers’, University of Michigan and Thomson Reuters)

Senior author Richard Curtin informed that almost six in every ten respondents said the economy had improved recently, the most positive rating in over a decade. Forty-five percent expect the next 12-months to bring ‘good times’ financially, compared to 28% one year ago.

The majority of consumers expect unemployment to continue falling because the economy is strong.

Both the September and October surveys found that more households expect their incomes to rise than at any time since September 2008.

Survey of Consumers

(Source: ‘Surveys of Consumers’, University of Michigan and Thomson Reuters)

On Tuesday, the Conference Board reported that its Consumer Confidence Index rebounded in October to 94.5 from September’s 89. Its Present Situation Index climbed marginally to 93.7 in October from 93 in September, while its Expectations Index jumped steeply to 95 from 86.4 the month before.

Director of Economic Indicators at The Conference Board, Lynn Franco, said:

“Consumer confidence, which had declined in September, rebounded in October. A more favorable assessment of the current job market and business conditions contributed to the improvement in consumers’ view of the present situation. Looking ahead, consumers have regained confidence in the short-term outlook for the economy and labor market, and are more optimistic about their future earnings potential. With the holiday season around the corner, this boost in confidence should be a welcome sign for retailers.”

Christian Nordqvist Avatar

Other News

Public R&D spending can boost the economy before the money is even spent, study finds

Aug 2, 2026

Boehringer Ingelheim’s Mexico City expansion targets 5 billion tablets a year

Aug 2, 2026

Why more accurate AI forecasts don’t always make better investment decisions

Aug 1, 2026

The AI boom is inheriting the geography of America’s old energy economy

Jul 31, 2026

Brands scale AI investment as consumers place greater value on reliability, survey finds

Jul 30, 2026

Customers may praise products they helped create even when they fail

Jul 30, 2026

Study links Uber and Lyft to higher local GDP, but overall job effects remain unclear

Jul 30, 2026

Why some industrial parks create thousands of jobs while others create almost none

Jul 29, 2026

Solar farms meet farming as AI robots work beneath the panels

Jul 28, 2026

Simple chemical treatment could make recycled car plastic almost as strong as new

Jul 28, 2026

Leaf spray could give farmers another tool against salty soil

Jul 28, 2026

Product recalls were linked to lower reported tax rates near year-end

Jul 27, 2026

Land degradation is linked to billions in lost farm output

Jul 26, 2026

Chile’s mining disruption exposes a hidden risk in the AI supply chain

Jul 26, 2026

Bad customer matching can make a profitable ad campaign look like a failure

Jul 26, 2026

1% of resumes contain hidden prompts to trick AI hiring tools

Jul 25, 2026

One fund transaction may have sent the wrong signal about bond investors

Jul 25, 2026

How Kuwait is raising $7.85 billion without selling its pipelines

Jul 25, 2026

Why Gruyère makers would rather make less cheese than cut prices

Jul 25, 2026

Consumer distrust grows twice as fast as trust, study finds

Jul 25, 2026